PPC managers have struggled for a long time with the inability to track individual sitelink performance in Google AdWords. Cindy Prathoumvanh, on the Standing Dog blog, has solved the problem within Google Analytics. Cindy has discovered how to Track Performance in Google Analytics. [Read more…] about How to Track Performance in Google Analytics
Google has made the decision to retire the “hosted domains” item that they’ve via the Google AdSense program. Based on an e-mail directly from the Google AdSense team, they have evaluated the advantages of their companion network and made the decision to retire the Hosted Domains system with Google AdSense. This program shutting down is different than the Google AdSense for Domains program, though. [Read more…] about Google Closing Hosted Domains in Google AdSense
On January 30th, 2012, Google will begin rolling out Impression Share Metrics at the Ad Group level in Google AdWords. If you are acquainted with Google AdWords, Google’s pay per click (PPC) plan, and also you use it each day, you then know that this really is likely to be a really welcome new function. [Read more…] about Impression Share Metrics for Ad Groups at Google
Google lately add a brand new feature or alter to their search results known as Google Search Plus Your World. Google’s search results underwent however an additional radical change. But only if you are logged into your Google Account.
Google has begun to integrate web content material that has been shared with you privately through their Google Plus social network together with public content material on the internet. Google calls this Search Plus Your World. So, if you are logged into your Google Account, and also you search at Google, you may see search results that consist of content material that your buddies have shared. This could include news products, internet pages, pictures, and even movies. [Read more…] about Search Engine Optimization Strategy: Google Search Plus Your World
Google has additional a way for businesses to make their very own Google Plus Business Page for their company. Just like a company page on other social media or social networking websites, your business can possess a Google Plus Business page for itself. The Google Plus Company Page isn’t tied to 1 particular individual profile, it is a page specifically for the category of company that you select. When you set up the Google Plus Business Page, you can choose from a number of various categories:
Nearby Business or Location
Item or Brand
Business, Institution or Organization
Arts, Entertainment, Sports
The procedure of setting up your Google Plus Company Page is fairly easy, and will only take a few minutes of one’s time. What truly is very important here, although, is that you take the time right now to set up your Google Plus Company Page, and stake your claim so that nobody else builds a page for you or your brand. This way, you will get in around the ground floor and make certain that your brand or company is represented on Google Plus properly. So, if you are ready to create your Google Plus Business Page, go ahead and log into Google Plus and on the correct side in the screen you will see the Produce a Google+ page link to obtain started.
There have been some pros and cons to setting up a Google Plus Company Page, and there are a few critics which are saying that presently you will find problems with the implementation of Google Plus Company Pages. For example, they are not extremely scaleable for bigger organzations. Whatever the situation, I do think that we’re nonetheless in the infancy of Google Plus and Google Plus Business Pages, and we’ll certainly see modifications within the future. Google is great about taking feedback that we have and using it to make modifications to their goods. We certainly have seen a lot of good modifications over the many years towards the Google interface, also as the Google natural search results. And I fully expect further changes to the Google Plus Business Pages, we nicely.
Google Sidewiki is being closed by Google. Apparently this is just another certainly one of Google’s products that failed. I am not precisely sure why Google Sidewiki never caught on using the public, but perhaps it’s because of the fact that Google Sidewiki has been so challenging to find, being virtually concealed within the Google Toolbar. [Read more…] about How to Export Your Google Sidewiki Data
For most businesses, providing a link to your location on Google Maps is a must. It is a part of doing business on the web for a local business, especially if you have a location where you want people to visit and do business with you. Some businesses, though, may have to rethink that plan, including a link to your location on Google Maps. [Read more…] about How Much is Google’s New Google Maps API Usage Fee?